Alan Clayton will be the headline speaker at this year’s FSI Fundraising Conference. Mr. Clayton reckons that smaller charities have an edge over their larger brethren because they have the ability to get closer to their donors. Smaller charities have the ability to lend more focus, show more empathy and this will inspire donors in a way larger charities cannot. Mr. Clayton’s talk will happen during this year’s Small Charity Week which will be taking place between the 13th and 18th of June 2016. The week is meant to provide support and offer help to the nearly one in five charities that are likely to have to close their doors. Fundraising Day takes place on June 16th and the conference is designed to offer more than 200 small charities the opportunity to seek free advice from experts.
Alan Clayton commented: “I am thrilled to be involved with Small Charity Week and the Fundraising Conference. I am passionate about smaller fundraising teams getting closer to their donors and be much more focussed on the ‘Why?’ Both these advantages allow for quality and donor-focussed fundraising and I look forward to discussing this further on the 16 June”
Plenty of speakers
Attendance is free for small charities and other speakers who will be giving talks during the event include Stephenson Mallison CEO of Localgiving, Annette Saunders from Vanquis Bank, Deborah Adams from Breast Cancer Care, plus there will be a joint talk given by Dani Chamberlain and Katrina Jones from Beating Bowel Cancer and Epilepsy Society respectively.
Pauline Broomhead, CEO of the FSI the charity behind Small Charity Week said: “We are delighted that the Fundraising Conference is back for another year and is offering such a range of expert advice. All events during Small Charity Week are free so this is a fantastic opportunity for members of small charities to come along, get involved with the initiatives and brush up on their fundraising knowledge.”
A number of initiatives
There are plenty of other things happening in conjunction with the event including the #GiveMe5 campaign. This is a pledge undertaken by FSI and Localgiving who will double the 1,000 x £5 online donations made. There are also a couple of initiatives from eBay and the PayPal Giving Fund, both of which are allowing small charities the opportunity to appear to eBay users when they are checking out, asking them to donate. eBay is also offering small charities the chance to auction off prizes in Small Charity eBay Auction.
