WSPA charity officials are pleased to announce that Deborah Meaden from the top TV show ‘Dragon’s Den’ is supporting their ‘Not in my Cuppa’ campaign. Their latest publication, ‘Weighing up the Economics of Dairy Farms’ addresses the viability of battery cow factory farms against smaller diary farms, which Miss Meaden claims the business models of the mega diary are based on ‘high risk guesswork’.
Deborah Meaden, said –
I’m saying Not in my Cuppa to factory milk from battery cows. Because I don’t think it is the right path to secure the future of Britain’s dairy industry and it certainly isn’t the right choice for the cows within it.
The Dragons’ Den star says that the business model of battery cow dairies would never get her backing as an investment proposal if presented before her on the show. The new report also promotes an alternative business model for the mega diaries that is both sustainable and humane. The publication also concludes that dairy farmers could achieve better returns from average sized pasture-based farms. This is based on the facts that they are less vulnerable to price hikes and global market fluctuations.
If you would like to join Deborah Meaden show your support for the ‘Not in my Cuppa’ campaign, simply click on the link below to sign up online today to make your voice heard.
